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May 24, 2012

Catherine Goldberg announced a roundtable

Display Advertising for Brand Awareness

Marketing

Brand Marketing

Design

Display Advertising

May 16, 2012

catherine glaser answered this question

Is the 80% product failure rate statistic actually true?

I'll have to let you know after I return this bike lock that broke during the process of using it for the first time to lock a bike. I haven't seen a study. I have only anecdotal evidence. All products fail eventually if we take ... more

Information Technology

May 13, 2012

jimmy dexo and 1 other person answered this question

Are there any free vector art or photography sites like iStock (without the monetary elements)?

Galaxy digitizing is known service provider embroidery digitizing since early 90's. We have earned our coustomer's confidence through better sales and coustomer's service .Choose us to deliever every possible design from official logos to fashion apparels.Look in to our website for particulars. Embroidery Digitizing more

April 16, 2012

Jennifer Glenn and 5 other people answered this question at this roundtable

Social Media and Content Marketing For Business Q&A [4/24 @ 11 am]

What are some simple do's and don't for creating my own infographics?

I've tried to create inforgraphics myself, but it's a lot harder than it looks. Creatively, I say stick to original graphics. A consistent creative theme is necessary for the flow of information plus, you'll want your infographic to stand out from the rest. Use images ... more

March 27, 2012

John McCoy and 3 other people answered this question

How do you explain what User Experience professionals do to folks who don't understand it?

For me, it all comes down to one word: adoption.
An application can be exceptional in its utility but if the UX is not properly tuned, user adoption will be low and the product will fail to provide value. Most experienced IT execs will be ... more

Information Technology

Design

HCI

User Centered Design (UCD)

March 12, 2012

Sean Stickney and 3 other people answered this question

What do you think of the new YouTube redesign?

I do not use You Tube that much but I do find the new look easier to use. I like the new navigation bar. I believe they have a good design for now. The new design may not be hip enough for the younger crowd ... more

Jan. 16, 2012

Catherine Goldberg asked a question

Water Blocking Technology: Will we see a rise in water resistant devices in 2012?

Dec. 14, 2011

Dave Terry and 1 other person answered this question

My design agency is running in a loss. How do I market my company?

Sunil,
Learn as much as possible about inbound marketing, which is predicated around producing fresh, relevant content in order to maximize your exposure and position - email marketing is a good start, but just one of many tasks that you need to consistently do in ... more

Dec. 6, 2011

Craig Mathias answered this question

Is the traditional application model dead?

If by traditional you mean an applications running on a specific machine, then no. But increasingly apps will indeed be provisioned in the cloud, a fundamental change in delivery but little else. Cloud-based services are less expensive to write and provision, can be platform-independent, and ... more

Dec. 6, 2011

Scott Albro asked a question

What's your opinion of resumes that incorporate visual elements such as infographics?

Dec. 4, 2011

Mike Rivera and 2 other people answered this question

What qualities do you look for in a UX designer?

Michael Plishka's list is great. Reading between the lines of his checklist, I'd pull out another characteristic to stand on it's own: the ability to connect dots, to see symbiosis and opportunity among seemingly disparate parts and pieces. Being curious and willing to explore go ... more

Information Technology

Nov. 21, 2011

Catherine Goldberg and 2 other people answered this question

Gap logo controversy: What did the Gap do wrong?

Gap used NeuroFocus to test the "neurological effectiveness" of their logo after the fact in order to determine what went wrong.
The words "active", "authentic", and "stylish" were used as ERP's to measure the brands attributes. There was relatively no lift at all between the ... more

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Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
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Alan Berkson

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Len Shneyder

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Michael Plishka

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Bonnie Landau

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