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Email and Messaging
Sept. 14, 2011
Brian Phelps
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3 other people
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Will Increasing Your Email Newsletter Frequency Satisfy Or Scare Your Customers?
This is great insight into email marketing practices. To add onto Craig's point, you shouldn't increase frequency without increasing value. If you start sending twice a week instead of once a week, there should be freshness in the second send. If users feel that the ... more
July 22, 2011
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