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Ethnography

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Tony Zambito
Dec. 12, 2011
Tony Zambito published a post
Buyer Personas Require Regular Refreshing
Anthropology
Business
Buyer Behavior
Buyer Behaviour
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Tony Zambito
Dec. 7, 2011
Tony Zambito published a post
Future of Buyer Personas is Social - Part 5 (6 Essentials To Embedding Into Your Organization)
Marketing
Anthropology
Buyer Persona
Buyer Persona Development
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Tony Zambito
Dec. 7, 2011
Tony Zambito published a post
Future of Buyer Personas is Social - Part 3
Marketing
Sales
Anthropology
Behavior
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Alan Greenspan
Oct. 3, 2011
Alan Greenspan commented on this post
Have A Great MR Idea? Want To Win Big $$ For It? Announcing The Insights Innovation Competition!
General Management
Information Technology
Marketing
Behavioral Economics
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Rob Luciano
Sept. 27, 2011
Rob Luciano answered this question
Market Researchers: do you consider ethnography more useful in B2B research or B2C?
Marketing
B2B
B2C
Business Research
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Jessica Groopman
June 15, 2011
Jessica Groopman asked a question
Market Researchers: how many respondents should comprise a focus group?
Marketing
Ethnography
Focus Groups
Market Research
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Sarah Gogin
March 11, 2011
Sarah Gogin answered this question
How relevant are basic ethnographic principals to market research?
Marketing
Ethnography
Market Research
Social Research
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Tony Zambito
Oct. 12, 2010
Tony Zambito answered this question
Virtual Ethnography vs. Traditional Market Research
Marketing
Anthropology
Data Collection
EFM
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