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Keyword Lists
Jan. 24, 2011
Alan Borecki
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What exactly are negative keyword lists? How should they be used?
Not only can you filter out irrelevant clicks, as Barbara mentioned, but you can also prevent clickthroughs which you may not necessarily be trying to target by adding words such as "free" or "cheap" to your negative keyword list. Whatever your niche is, make sure ... more
Nov. 12, 2010
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Sept. 21, 2010
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