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April 13, 2012

Soumik Ganguly answered this question

What is closed loop marketing?

I believe its a dynamically improving two way (that constitutes a continuous loop) communications channel between me and the customers. In such cases, I can dramatically improve my content mapping with clients based on the kind of knowledge that I gain about their buying behavior/choices/patterns/knowledge-base/intelligence-bases ... more

Marketing

Closed Loop Marketing

Marketing Analytics

Feb. 23, 2012

Gurhan Demirkan and 4 other people answered this question

Are you using an internet marketing firm for search engine optimization, paid search, or analytics?

When you type up the name of the company, they should rank higher in the results. If they are not, you are right, not worth dealing with them.
I agree with Bob Parson (especially on the email part), and would like to add another factor: ... more

Jan. 28, 2012

Tom Meriam and 9 other people answered this question

What are the technologies that best-in-class marketers absolutely have to have at their disposal?

Great list, Matt. Based on my experience, I'd add LinkedIn (which can be accessed via InsideView) and TweetDeck, while emphasizing SFDC, InsideView, Marketo or Eloqua, Wordpress and Optify.net. more

Dec. 16, 2011

Lauren Buchsbaum asked a question

If you could build a dream marketing technology platform, what technologies would you use?

Information Technology

Nov. 11, 2011

Michael Cherni asked a question

Who are the top three companies best employing B2B marketing and sales?

Marketing

Sales

B2B Marketing & Sales

Marketing Analytics

Oct. 29, 2011

Laura Nuhaan selected a best answer for

Anyone experiences they are willing to share with implementing Revenue Performance Management?

Especially interested in results , do's and don;t and metrics used to measure different steps in the revenue process more

Marketing

Sales

Marketing Analytics

Oct. 3, 2011

Alan Greenspan commented on this post

Have A Great MR Idea? Want To Win Big $$ For It? Announcing The Insights Innovation Competition!

I like it! I'll definitely have to share this with my boss and see what he says about sponsoring... giving rebates back to society as a loyalty based incentive program that offers a challenge for everyone to learn and grow sounds exciting!
Using Social Media for ... more

General Management

Information Technology

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Sept. 28, 2011

Kizashi Analytics and 1 other person answered this question

How do you promote a business using SEO?

Thanks a lot for your response on the same.

Marketing

Marketing Analytics

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