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Marketing

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yesterday

Jo Bagri and 10 other people answered this question

How do you and/or your company define success?

Success to me is understanding our mistakes and learning from them. I do not measure success by number of clients or employees I have but by the number of clients and employees I lost. Understanding why they left drives me to make changes to our ... more

General Management

Human Resources

yesterday

Jo Bagri and 7 other people answered this question

What should be included in a website design?

Website design should focus on the target audience. Building a nice website will not generate traffic. Your design should focus on your audience and should be visible in the design. The best designs I seen have the audience and site purpose in the design without ... more

Company Website

Online Marketing

yesterday

Ashwin Satyanarayana answered this question

What are best social sites that will help me increase website traffic?

Bhavesh
Being on Facebook, Linked In, Twitter, Stumble Upon, and Pinterest seems to be working for a lot of websites, business owners, and bloggers. Reddit also works great. If you are a location-based business, you could try Foursquare.com too.
If you ask me, your complete ... more

yesterday

30 people recently signed up for this roundtable

The Do’s and Don'ts of Small Business Marketing

Small Business Marketing

yesterday

Jo Bagri asked a question

What is the most effective way to engage with new potential customers?

Small Business Advice

yesterday

Eva Bogard answered this question

Content Marketers: Do you use Evernote? If so, why is it a useful tool?

Yes, because I create a folder for every topic that I or a client blogs about and then when I'm online and find a good article I can click on the Evernote icon and the article is stored and waiting for me when I'm ready ... more

Content Marketing

yesterday

Catherine Goldberg announced a roundtable

Lead Nurturing 202: The Next Generation

yesterday

Douglas Karr and 2 other people answered this question at this roundtable

The Status Quo: Defeat Your Biggest Competitor in Marketing and Sales [5/17 @ 1 pm]

For each panelist: If you were to arm your team with one tool to combat the status quo, what would it be?

To be frank, I think this is a terrible question and there's no possible answer. What YOU think will be the best tool for your team may be the WORST for any one of them. I see so many sales teams mired in call quotas, ... more

Status Quo Strategy

yesterday

Karen J. Marchetti and 6 other people answered this question at this roundtable

The Status Quo: Defeat Your Biggest Competitor in Marketing and Sales [5/17 @ 1 pm]

How much of a problem is creating prospect-centric messages when marketers have little time to find what prospects really want?

As a copywriter, I've found it helpful to listen to conversations in the Customer Service and Sales departments. I just ask the manager for an available chair, and sit down and listen. I find myself taking a lot of notes as I listen and think ... more

Status Quo Strategy

yesterday

Satish Mehta and 3 other people answered this question at this roundtable

The Status Quo: Defeat Your Biggest Competitor in Marketing and Sales [5/17 @ 1 pm]

Why do you feel most companies/people are stuck in the status quo?

I believe three main ingredients people want at work are - work they have passion for, recognition or access to higher credential people and fun. If any one of them is missing, they perceive themselves to be "stuck in the satus/quo".
Hope this helps. more

Status Quo Strategy

yesterday

Matt Wastlick answered this question

What do you know about keyword research in SEO?

You want to target keywords that are relevant to your industry/company. Once you have a exhausted list of keywords look at what kind of traffic those words generate. Target the ones with high traffic or the ones that are easy to rank for. Google Ad ... more

yesterday

Axel Schultze and 9 other people answered this question

What will it take to make social media a serious business tool?

My answer is simple: "It takes serious business executives".

Social Business

Social Media Marketing

yesterday

Jos Essers answered this question

What are your thoughts on reputation-based social networking?

Andrew, To me a ranking on connect.me is of a much higher level and value that on Klout or similars. Just because of the fact that some person bothered to give an endorsement. more

Professional Networking

Reputation Management

yesterday

Mason Virtue and 10 other people answered this question

Who are the best content marketers?

For the best service provider around my money is on TouchpointX.com. Great results!

Content Marketers

Content Marketing

yesterday

Cheryl Best asked a question at this roundtable

The Do’s and Don'ts of Small Business Marketing [5/29 @ 11 am]

If you had to pick one, which of the social media platforms would best serve a local service business?

Small Business Marketing

yesterday

Cale Helmer and 5 other people answered this question

What are some of the basic SEO techniques that any company can use in house for their websites?

To keep it simple, think about your Reach, Relevance and Return on Investment.
Follow basic SEO rules:
• Ensure your meta-tags are properly aligned with your website layout and purpose.
• Have clear call to action options on your site i.e. click to call or ... more

Search Engine Optimization

yesterday

Lori Richardson and 3 other people answered this question

Is a $1,000 "inbound" lead more valuable than a $1,000 "outbound" lead?

Dan, I know you asked for "one or the other" but I have to say, BOTH. I want my inbound team working on finding those ready to buy, and I also want my inside sales reps prospecting similar companies to our existing clients, sharing value-added ... more

Inbound Marketing

yesterday

Pradip Kumar asked a question

What is the difference between link juice and PR juice?

Search Engine Optimization

yesterday

liu wen and 8 other people answered this question

Which email marketing software is the best?

There are many different kinds of email marketing software, like adweb, icontact and so on. No matter what kind of email marketing service you will offer you should to the following into consideration
Email marketing is one of the paramount step in doing business online. ... more

Email Marketing

Email Marketing Software

Events

Marketing Thought Leaders: A Conversation with Julie Fajgenbaum May 25 @ 11 am PT
The Do’s and Don'ts of Small Business Marketing May 29 @ 11 am PT
Lead Nurturing 202: The Next Generation May 31 @ 11 am PT

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