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Nickelodeon

Oct. 27, 2010
James Rowe
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Starbucks Digital Network: what are the reasons Starbucks is moving into the content business?
In my opinion, Starbucks has made an excellent move to subsidize wi fi offered free to customers. Traditional media uses the model of advertiser support for presentation of content. WSJ is behind a pay wall and as such becomes a value add if it comes ... more
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James Rowe
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