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April 13, 2012

Jamee Calasanz asked a question

What are the methods you use to promote your company across the web?

Marketing

Advertising

Public Relations

April 12, 2012

Jarrett OBrien and 5 other people answered this question at this roundtable

Simplifying Social Business: Social Marketing and PR ROI [11/9 @ 11 am]

Which social media monitoring tools do you find work best for you?

It's really all about your customers, platforms, and requirements as the tools all have a slightly different focus and the best tool is based on your requirements. Here http://bit.ly/HAA335 is a tag cloud of over 200 vendors in the SMM, SCRM, Social and Customer Experience ... more

March 27, 2012

Susan Payton and 6 other people answered this question

What are some tips for promoting your booth before a trade show begins?

I agree with Rebecca Gill. Share it on social media. Use the show's hashtag. Talk about the giveaways/free samples/information you'll be giving out at your booth. Tweet directly to people talking about the show to build repoire and get them to come. more

Events and Trade Shows

Promoting

Public Relations

Trade Show Exhibit

March 25, 2012

Kavitha Jhaveri and 1 other person answered this question

How do you define success? What are some specific examples of success stories?

There is no specific definition to success. It could mean different to different people.
Normally it is associated with achieving a particular set out target. What is more important to me is the means on how the goal is achieved. Systematic or haphazard, beneficial to ... more

March 18, 2012

Al Shultz and 4 other people answered this question

Do you believe that social networks help a company to increase its sales and popularity?

As always on SM discussions there are lots of broad generalities bandied about. Specific first-hand examples of SM successes are a lot harder to come by. Let's hear some...
Al Shultz
http;//www.alshultz.com more

March 16, 2012

Jamee Calasanz and 5 other people answered this question

What are some simple strategies to getting great PR?

Hi Catherine,
To answer your question:
1.) Know your company's or product's full competency and know how it is different from the others offering the same products or services. This will help in encouraging your customers and potential customers in becoming interested in your company. ... more

Marketing

Public Relations

Public Relations Strategy

Social Media

March 15, 2012

Sandra Johnson and 1 other person answered this question

How much research should companies do before selecting a PR agency?

Make selections by recommendations. Also check out which PR Firms other companies have hired. Filter companies which specialize in your field.It is advisable to select local PR Firms as that will enable to have effective communication.
Talk personally (conduct face to face interviews) to the ... more

Feb. 3, 2012

Belldon Colme answered this question

Which section or content do you get the most value from on news websites?

Living in America, I try to read foreign news about the US. The difference in spin is often profound, and provides a useful counterpoint for our own decisions. I also scan the editorials. I find these most useful for putting relevant stories on my radar ... more

Jan. 27, 2012

Jesse Domingo and 8 other people answered this question

Should businesses offer Twitter guidance/training to their public-facing employees?

Training is a MUST to any entity wishing to get better.
It's just a matter of what area to train and what medium to use
which could generally be answered by the organization since
they'd be the one's to train or get somebody to train ... more

Information Technology

Facebook

Public Relations

Social Media

Jan. 23, 2012

Natasha M asked a question

How can I increase sales about services with marketing tools?

Marketing

Sales

Advertising & Marketing

Advertising Strategies

2 more topics

Jan. 10, 2012

Deirdre Breakenridge answered this question

What are the best ways to get started with PR in 2012?

With major growth plans in 2012, it's really important you build relationships with media, bloggers and customers. Step number one is to do your homework by researching journalists carefully and also listening to the conversations in social communities about your company, products, and issues related ... more

Marketing

Public Relations

Public Relations St

Public Relations Strategy

Events

Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
Marketing Thought Leaders: A Conversation with Jamie Mallinger June 1 @ 11 am PT
The Tricks to Paid Media June 6 @ 11 am PT
Display Advertising for Brand Awareness June 20 @ 11 am PT

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